STRATEGIC MANAGEMENT IN THEORY AND PRACTICE OF THE COMPANY - ADAM STABRYŁA

Discover the key to business success with this comprehensive book! "Strategic Management in the Theory and Practice of the Company" by Adam Stabryła is an indispensable guide for students of management, marketing, and anyone interested in effectively running a business. This book is not just theory, but above all, practical tools and analyses to help you develop an effective strategy for your company.

• Comprehensive approach to the topic of strategic management
• Empirical presentations of strategies and plans used in Polish economic practice
• Numerous examples based on the experiences of Polish companies
• Extensive bibliography for further knowledge acquisition
• Preference analysis in strategic management
• Detailed discussion of the concept of strategic management and strategy typology

Adam Stabryła's book focuses on key issues such as the concept of strategic management, the typology of management strategies, the use of preference analysis, strategic analysis, strategic planning, strategy implementation, and strategic control. This will give you comprehensive knowledge necessary for effective management of a company in a dynamic business environment.

Scientific Publishing House PWN, known for its high-quality academic publications, presents a textbook that combines theory and practice. The author, Adam Stabryła, is a recognized expert in the field of strategic management, which guarantees the reliability and timeliness of the presented content. The book contains numerous drawings and tables that illustrate the topics presented, making it easier to understand complicated concepts.

This academic textbook is an ideal source of knowledge for students of management and marketing, economics and management. In addition to theoretical and methodological foundations, the book includes empirical presentations of strategies, analyses, and plans used in Polish economic practice. As a result, you will gain not only theoretical knowledge, but also practical skills that will enable you to effectively manage the company and achieve market success.

Additional advantages of the textbook are a comprehensive approach to the topic, a large number of examples based on the experiences of Polish companies, a large number of drawings and tables illustrating the topics presented, and an extensive bibliography. All this makes the book not only a valuable source of knowledge, but also a practical tool that will help you in your daily work. The format of the book is 235x168 mm, the cover is paperback, and the number of pages is 380.