THE ART OF TEXT DESIGN: HOW TO CREATE CONTENT THAT CONQUERS THE INTERNET

Discover the secrets of creating captivating content that wins the hearts of online readers. Learn how to build a solid foundation for texts, while meeting Google's requirements and the expectations of the modern audience. This guide is the key to success in the world of copywriting and content marketing. Acquire the knowledge that will allow you to create texts that conquer the internet!

• Comprehensive guide to text design
• Tools and strategies for every stage of creation
• Practical exercises with solutions and tips
• Discovering and developing your own writing strengths
• Adaptation to the requirements of Google and online trends
• Creating effective forms and generating special effects
• Mind maps to facilitate repetition and consolidate knowledge

The author, Ewa Szczepaniak, an experienced editor, copywriter and writing trainer, shares her knowledge and passion for words. She runs the copywriting studio Tekstowni.pl, where she writes and teaches writing every day. Her goal is to inspire and help others improve their writing skills so that they can effectively communicate with the world and succeed online.

In this guide, you will find practical tips on text design from A to Z. You will learn how to prepare for writing, create text outlines, fill them with content, add special effects and polish the whole thing. You will also learn how to discover and develop your unique writing strengths so that your voice is strong and attracts the attention of readers.

The book was designed according to the Confucian principle: Tell me and I'll forget. Show me and I'll remember. Let me do it and I'll understand. That's why it contains not only theoretical knowledge, but also numerous examples, exercises with solutions and tips, as well as mind maps to help you repeat and consolidate knowledge. It is the perfect companion for anyone who wants to improve their writing skills and conquer the internet with their texts.

The One Press/Helion publishing house guarantees a high quality publication. The hardcover binding, careful edition and rich content make the book not only a practical tool, but also a valuable element of your library. Format 15.8x23.5 cm, 360 pages - everything you need to become a master of words.