HOW ARE GREAT STRATEGIES CREATED?

The book "How are great strategies created?" is a compendium of knowledge for every manager and business strategist. Instead of getting lost in the details, you get a map of key issues that will make it easier for you to understand the essence of strategic thinking. Whether you are an experienced practitioner or just starting your adventure with strategy, this book will help you organize your knowledge and look at business from a new perspective. Ideal for MBA students and management practitioners.

• Up-to-date and proven knowledge about business strategy.
• A clear knowledge map that makes it easier to understand the issues.
• Numerous examples illustrating the topics discussed.
• Practical tips for managers and strategists.
• Summaries of chapters in points.

The book is based on the world literature of strategic management, presenting key concepts, analyzing their usefulness and critically evaluating existing knowledge. The author has made a reliable review of academic knowledge about strategy, creating a compendium that combines theory and practice. Numerous examples make it easier to understand the content and show how to apply the acquired knowledge in real business situations.

The structure of the book is logical and clear, subordinated to the sequence: understand the strategic situation, choose a strategy, choose strategic behaviors, implement the strategy. Under ideal conditions, a strategist should proceed according to this sequence. However, the author realizes that ideal conditions are rare and improvisation often replaces detailed planning. Therefore, the book is intended to support both those who can act according to plan and those who have to improvise.

Polskie Wydawnictwo Ekonomiczne (PWE) is a renowned publishing house specializing in economic and business literature. For years, it has been providing readers with valuable publications that help them develop their skills and achieve success in business. PWE books are characterized by high substantive quality and a practical approach to the topics discussed. By choosing a PWE book, you can be sure that you are receiving a reliable source of knowledge.

"How are great strategies created?" is a must-read for anyone who wants to understand the essence of strategic management and achieve success in business. Regardless of whether you are a manager, strategist, MBA student, or just a person interested in management topics, this book will provide you with the knowledge and inspiration that will help you look at business from a new perspective.