INTERNATIONAL MANAGEMENT THEORY AND PRACTICE

Are you wondering how to effectively manage a company in a global environment? Are you looking for knowledge about international strategies and organizational structures? This textbook is a comprehensive source of information to help you understand the challenges and opportunities associated with the internationalization of operations.

• Understanding the nature and importance of international trade.
• Knowing the organizational forms of international companies.
• Discovering the motives for the internationalization of companies.
• Analyzing the theory of the international company.
• Applying the strategies and structures of international companies in practice.
• Effective operational management on a global scale.

The textbook "International Management. Theory and Practice" is a modern compendium of knowledge that combines theory with practical examples. Based on their experience and research, the authors present current trends and challenges facing companies operating in international markets. The book is an inspiration for students, lecturers, researchers and managers who want to develop their competences in the field of international management.

The book discusses in detail the essence and importance of international trade, the organizational forms of international companies and the sources of their economic strength. The reader will learn about the motives for the internationalization of companies, which theories of the international company are applicable in practice, and which organizational strategies and structures are most effective in a global environment. In addition, the textbook contains practical guidance on operational management, including the value chain of international companies, and financial management on a global scale.

This publication is an invaluable source of knowledge for students and lecturers of economics, researchers of internationalization of Polish companies, as well as business practitioners and managers at various levels of management. Thanks to it, you will gain comprehensive knowledge on international management and will be able to effectively implement internationalization strategies in your company.

PWE Publishing House, known for publishing high-quality economic literature, offers readers a textbook that will certainly become a must-read for all those interested in international management. The paperback book, with a format of 16.2x23.7 cm, contains 260 pages full of knowledge and inspiration. Year of publication: 2014.