QUALITY MANAGEMENT IN HEALTHCARE SERVICES

In today's competitive world, quality is the foundation for the effective functioning of any organization, regardless of its business profile. It is not only an indicator of organizational culture, but also a key factor for market success, and in some cases even survival. Institutions that offer low-quality products or services quickly lose customers and disappear from the market. Unfortunately, many service providers are still unaware of this, especially in the healthcare sector, where the quality of services provided has a direct impact on the health and lives of patients.

• Improving quality in healthcare increases patient satisfaction.
• Support for healthcare workers in their daily work.
• Better listening to the needs of patients and employees.
• Increasing the effectiveness of managing medical facilities.
• Raising the standards of healthcare services provided.
• Optimizing costs associated with healthcare.
• Increasing competitiveness in the market for medical services.

Many experts emphasize the difficulty in precisely defining what constitutes high quality in healthcare services. Service providers often excuse shortcomings with complicated cases, lack of financial resources, demotivation, or fatigue. Often, the well-being of the patient is given as justification for the chaos in organizations providing healthcare services. The topic of quality in healthcare is increasingly discussed in publications, but there is a lack of industry studies that show the role and place of quality in the management of specific institutions, especially in healthcare. The book under the direction of Professor Krzysztof Opolski fills this gap by analyzing the issue of quality in a comprehensive and practical way.

The authors of the publication avoid interfering in the art of medicine and evaluating the work of doctors and medical personnel. Their goal is to show how improving quality in healthcare, where human health and life are most important, can affect patient satisfaction and at the same time facilitate and support the work of healthcare workers. This book is especially recommended for managers of healthcare institutions, both public and private, as well as doctors, medical personnel, and all other people who have an impact on the activities of healthcare. It aims to make everyone aware that human health and life are the highest value and that caring for the quality of medical care is crucial for the well-being of patients and the effective functioning of the healthcare system.

This publication is a valuable source of knowledge for all those who want to understand and implement the principles of quality management in healthcare services. Thanks to it, it is possible to better listen to the needs of patients, employees, and the market, which translates into a higher quality of services provided and greater satisfaction of all stakeholders. This book is an invaluable tool for managers, doctors, and medical personnel who strive for continuous improvement and raising standards in healthcare. It contains practical tips and examples that can be applied in daily work to improve the quality of services and increase the effectiveness of managing medical facilities.