HEALTH TOURISM PRODUCT STRUCTURE MANAGEMENT - DIANA DRYGLAS

Discover the fascinating world of health tourism product management with this insightful monograph by Diana Dryglas. This book provides a comprehensive analysis of the marketing management of health tourism products, offering valuable insights for both practitioners and theorists. Immerse yourself in the wealth of knowledge that will help you understand and effectively shape the tourism offer in the health sector.

• Critical analysis of marketing management of health tourism products
• Elegance and precision in presenting complex issues
• Practical tips for managers and marketing specialists
• Up-to-date data and examples from the health tourism market
• Brochure edition in a convenient format of 235x171 mm
• 256 pages full of knowledge and inspiration

Diana Dryglas's monograph is an invaluable source of knowledge for anyone who wants to explore the secrets of effective management of health tourism products. The author analyzes the key aspects of marketing with great precision, offering the reader a comprehensive picture of this dynamically growing sector. This book is an excellent tool for both students and experienced professionals who want to expand their competences and succeed in the tourism industry.

PWN Publishing House, known for its high-quality scientific and educational publications, offers readers another book that will certainly contribute to raising standards in health tourism management. Diana Dryglas, thanks to her rich experience and in-depth knowledge, has created a work that inspires innovative thinking and strategic decision-making. This book is the key to understanding and effectively shaping the future of health tourism.

Don't wait, reach for this unique monograph and gain a competitive advantage in the tourism market. Discover how to effectively manage health tourism products to meet the expectations of the most demanding customers and achieve success in this dynamically growing industry. This book is an investment in your future and the key to achieving mastery in health tourism management.