FLORISTRY IN PRACTICE

Discover the secrets of the florist profession with a practical guide! This book is an ideal source of knowledge for people who want to develop their skills in the world of flowers and floral compositions. Learn how to organize a flower shop, work with suppliers and customers, and learn about the latest trends in floristry.

• Practical advice from an experienced florist
• Organization of a flower shop step by step
• Working with suppliers and building relationships
• Advertising and marketing in the floristry industry
• Customer service and creating unforgettable compositions
• Current trends in floristry
• Inspiring photos of sample works

The book "Floristry in Practice" is a continuation of the popular title "Floristry for Beginners". The author shares her rich experience, offering readers practical tips and tricks to help them succeed in the floristry industry. Learn how to effectively manage a flower shop, build lasting relationships with suppliers and customers, and create unique and stunning floral arrangements.

The book also contains information on current trends in floristry, which will allow you to keep up to date with the latest styles and techniques. Discover the secrets of creating bouquets, wedding decorations, festive compositions and much more. Be inspired by the photo gallery of sample floral works that will stimulate your creativity and help you create your own, unique works.

Egros Publishing House, known for its high-quality publications in the field of horticulture and floristry, presents this book in an elegant paperback cover. The 220x161 mm format makes the book handy and easy to use. Number of pages: 96. Year of publication: 2023.