DISTRIBUTION LOGISTICS - ALEKSANDRA ŁAPKO, NATALIA WAGNER

Discover a comprehensive approach to distribution logistics in the current edition by Aleksandra Łapko and Natalia Wagner. This monograph, supplementing and updating previous studies, is an invaluable source of knowledge for entrepreneurs, managers, and students. Explore key issues, new trends, and practical examples that will allow you to navigate freely in the dynamic world of logistics.

• Knowledge update: Supplementing and updating known studies in the field of distribution logistics.
• Comprehensive discussion: Both basic concepts and complex issues in the field of distribution logistics.
• Practical examples: Numerous examples from economic life facilitate the understanding and application of knowledge.
• New trends: Overview of current trends such as omnichannel and the sharing economy.
• Wide range of issues: Tasks of distribution logistics, classification of distribution channels and their design, logistical customer service.
• Current issues: The use of the Internet in the distribution of goods, social responsibility in logistics, logistical support for companies in the FMCG industry.

Distribution logistics plays a key role in the efficient functioning of enterprises, influencing efficiency, costs, and customer satisfaction. This monograph offers a comprehensive look at this area, analyzing the tasks of distribution logistics, the classification of distribution channels and their design, as well as logistical customer service. The authors also address current issues, such as the use of the Internet in the distribution of goods, social responsibility in logistics, and the specifics of logistical support for companies in the FMCG industry.

The use of the Internet in the distribution of goods is now standard, but its effective implementation and integration with traditional distribution channels requires a strategic approach. This monograph analyzes the opportunities offered by the Internet in distribution logistics, as well as the challenges associated with managing e-commerce and returns logistics. In addition, the authors draw attention to the growing importance of social responsibility in logistics, emphasizing the need to take environmental and ethical aspects into account in distribution processes.

A great advantage of this book is its topicality and the use of numerous examples from economic life. Thanks to this, the reader can freely navigate in the field of modern distribution logistics, understanding both the theoretical foundations and practical applications. This publication is addressed to entrepreneurs, managers, students, and all those interested in logistics and management. It is an ideal source of knowledge for those who want to deepen their understanding of distribution logistics and use it in practice.