PWN: INNOVATIONS WITHOUT CHAOS - A PRACTICAL GUIDE TO DEVELOPMENT

Discover how to introduce groundbreaking changes without negative consequences for companies and employees. Learn how to build innovations that bring growth, not destruction. This book is a practical guide, rich in examples and research, that shows how to achieve sustainable growth.

• Practical tips for introducing innovations.
• Unique approach to development without negative consequences.
• Use of extensive, long-term scientific research.
• A new innovation model that combines economic and social well-being.
• Innovations that create new jobs and markets.
• Ideal for entrepreneurs, managers and anyone interested in innovative development.

In today's world, innovation often means destruction. Companies are fighting for dominance, and the market is full of chaos. The authors of the bestseller "Blue Ocean Strategy" present a new vision - innovation without turmoil. This is a revolutionary approach that allows for dynamic development without having to destroy existing structures and jobs. The book is a practical guide, rich in examples and research, that shows how to achieve sustainable growth.

Based on thirty years of research, the authors present a strategy that allows you to build new rivers without having to tear down bridges. You will learn how to generate innovations that benefit both companies and society. This is a must-read for anyone who wants to understand and use the potential of innovation in a responsible and effective way. Translated by Bartosz Sałbut.

Blue Ocean Strategy has forever changed the way the world thinks about strategy. Now, the authors present a bold, new idea that will change the way we all think about innovation and development. This is a practical guide to stimulating innovation and development. Rich, thirty-year research combined with a groundbreaking message makes this a must-read for the next generation of innovators.